15.01.10
As a girl who can't tell her a-lines from her empires, this was a drama I'd hoped had been designed to educate. But the business of fashion is an innately silly one, so of course my anticipations flew out the window -- it's much easier to succumb to its shallowness instead. Er, darling.
Our Principled Young Heroine (played with usual charm by Leonara Crichlow) is an up-and-coming fashion designer. She's wonderful, passionate, smart; a goddess who glitters 100% silk. But -- and we know there's a but. Her evil (or is she?!?!) boss wants to pierce her innocent soul with those evilevilevil flashing black eyes, and our Principled Young Heroine is in possession of a non-existent love-life. Times are tough for underdogs, but at least London's looking nice.
Production-wise, it's British slick -- on the same kind of scale as Hotel Babylon, even complete with a similar synth-voice soundtrack, but nowhere near as glossy as any big-budget American counterpart. Not that it should be: charm lies in the rough and weakens from over-polish. Yet its determination to compare with the likes of Ugly Betty detracts from the quaintly British alternative that it could have been. It doesn't have the campness of Hotel Babylon, the freshness of Secret Diary of a Call Girl, or even the fashion smarts of Ugly Betty. It's just successful people whining.
Lightening the glossy gloom are lots of snazzy, brightly coloured shots of stiletto heels and whizzy London streets, trench coats and
As a result, I learned precisely nothing of value from the opener. Apart from a few wise words bestowed by a sympathetic fashion templar: "You can't heal everything with fashion." In the case of Material Girl, this is quite true: at the heart of it is a typical relationshippy, underdoggy drama playing dress-up in the fashion world.
However. To be supportive, it's a new drama, and, you never know, it might radically improve. So yay! I mean, mwah, darling. Mwah; xoxo.
